CLARFONDEL GARCES

Leading comprehensive SEO initiatives and managing website performance for Junk Rescue, driving improved organic search rankings and online visibility.

• Led comprehensive SEO initiatives, significantly improving organic search rankings and overall website performance through strategic optimization efforts.
• Managed WordPress website updates, optimizing existing pages and implementing new keyword strategies to enhance content relevance and user experience.
• Monitored and analyzed website performance using Google Analytics and Search Console, identifying optimization opportunities and tracking key metrics.
• Authored optimized, linkable blog content, increasing organic traffic and user engagement by over 40% through comprehensive content strategies.
• Executed targeted backlink building campaigns and PR outreach strategies, enhancing domain authority and online visibility.
• Utilized Figma for wireframing and planning website improvements and new page layouts, streamlining design and development processes.

Coordinated diverse marketing efforts for Woodall Realty Group, focusing on video content, social media management, and promotional material development for real estate campaigns.

• Collaborated with real estate agents to edit and optimize video content, enhancing property listings and increasing engagement.
• Designed engaging graphics and managed a consistent social media presence across Facebook, Instagram, and YouTube, increasing brand reach.
• Maintained consistent property listings and cohesive brand messaging across three key social media platforms, ensuring brand integrity.
• Created and published compelling YouTube content, successfully managing channel growth and increasing engagement for real estate campaigns.
• Developed comprehensive marketing materials and promotional content, supporting successful real estate campaigns and agent branding.

Managed comprehensive e-commerce operations and administrative tasks for Ascend Digital LLC, encompassing product management, customer support, and digital content creation.

• Managed end-to-end Etsy store operations, including product listings, descriptions, and design uploads, ensuring seamless e-commerce functionality.
• Provided comprehensive customer support and managed basic bookkeeping tasks, maintaining operational efficiency and client satisfaction.
• Managed social media accounts and a YouTube channel, including video editing and content creation, to enhance online brand presence.
• Created engaging graphics and managed promotional campaigns across multiple platforms, directly supporting marketing initiatives and sales.
• Executed data entry, bookkeeping, and administrative tasks, ensuring accurate record-keeping and smooth business operations.

Supported social media marketing efforts for Innovative Language Learning, focusing on content creation, video editing, and strategy development.

• Assisted marketing manager in establishing TikTok accounts and developing content repurposing strategies, expanding the digital footprint.
• Edited and uploaded videos, improving engagement across various social media platforms.
• Contributed creative ideas during brainstorming sessions, influencing content strategies for diverse marketing channels.
• Conducted social media listening and analysis across all platforms to inform content optimization and audience targeting.
• Supported scriptwriting and content creation for various marketing channels, ensuring consistent brand voice and messaging.